KBW Asset Management (KBWAM), a New York-based affiliate of Keefe, Bruyette, and Woods, has announced two new appointments. KBWAM is an investment advisor that specializes in the financial services sector and primarily serves institutions and high-net-worth individuals.

Thomas Vieira has been named vice president of marketing for KBWAM. Vieira joins the firm from Fidelity Investments, where he served as an institutional marketer. He replaces Wayne Nordberg, who resigned from KBWAM without announcing the reason for his departure, according to a company spokesman.

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