Prudential Financial said today that it has promoted Mike Casalvieri to vice president and head of the firms platform marketing team. The department develops specifically targeted marketing campaigns to various target customer groups..
Casalvieri joined Prudential in 1998 as first VP of customer service in the mutual funds services division. He was promoted in 1997 to senior regional coordinator for Prudential Investments. He won the Regional Coordinator of the Year award in 1999.