Social Media Success: Interpreting FINRA’s Guidelines

When FINRA at the outset of 2010 issued its first set of guidelines on how to use social media (Notice 10-06), lots of questions ensued.

And financial firms were reluctant to get engaged. So FINRA established more guidance (Notice 11-39). And … more questions ensued.

Here are the takeaways, as analyzed by SunGard Data Systems, a supplier of social media monitoring software.

See also:

Success in Social Media: The 11-Point Program

-- This article first appeared on Securities Technology Monitor.

 

 

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