(Bloomberg) -- Steven Schoenfeld staked his career on a single belief in 2010: there was latent demand in the U.S. Jewish community to invest in Israeli stocks.

That year, the Wall Street veteran founded a company that would create an index that includes Israeli shares traded both in Tel Aviv and abroad. Schoenfeld’s BlueStar Israel Global Index includes Caesarstone Sdot Yam Ltd. and Taro Pharmaceutical Industries Ltd., which don’t trade in Israel and are up more than 90% over the past year. Van Eck Associates started in June 2013 an exchange-traded fund tracking his index, under the ticker ISRA.

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