Part of my marketing plan is to run seminars in local school districts on pertinent subjects. This year, the topic is matter is Is Your 403(b) the Best Option? The goal is to help teachers understand different 403(b) plans and which (if any) to use. I was lucky enough to be welcomed with open arms into three districts.
But my first presentation did not go according to plan. Perhaps it was an ill-conceived topic, or maybe it wasn't promoted by the district. But no one turned up. It was scheduled at 3:30 p.m., 10 minutes after school got out, and the superintendent came to welcome me. But after 30 minutes rolled by with no attendees, I felt like I had been stood up on a date. I packed up my things and went home.
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