The rise of the robo advisor has gone through several phases in the wealth management industry. First, traditional advisors were in complete denial. Now, many have swung all the way to the other side and are seeking to out-robo the robo advisors.

As I said on stage at a conference a few weeks ago, you cannot out-robo the robos. In the race to depersonalize your services, you will lose. Riskalyze believes in empowering advisors with great technology that allows them to level the playing field and differentiate based on their unique strengths — a name, a face and a connection with clients. That's the way for advisors to win and democratize access to advice.

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