Cryptocurrency's wild ride in 2025

President Donald Trump's second term began in January on an extremely crypto-positive note. 

Late last year, after Trump's victory, David O. Sacks was named White House AI and crypto czar. Meanwhile, SEC Chair and crypto skeptic Gary Gensler announced plans to step down. 

Bitcoin's subsequent rise in 2025 mirrored the gains made by gold as the political storms Trump has produced have frayed investor nerves.

READ MORE: How much time AI saves advisors — and how they spend it

But, it hasn't been completely sunny for bitcoin enthusiasts this year. After reaching an all-time high of over $120,000 in early October, the price has been steadily going down. By late November it was below $85,000 and falling. The steady sell-off has erased bitcoin's gains for the year and then some.

This sort of rise and fall stokes fear for advisors and clients alike. Financial Planning's own research in 2025 showed that the wild swings from record gains to precipitous losses were part of the reason for advisor hesitancy.

Scroll down to read a round-up of Financial Planning's coverage of a banner year for crypto.

A logo sits on the windows of the offices of La Maison du Bitcoin bank in Paris, France.
Christophe Morin/Bloomberg

A year of growth after the first bitcoin ETF approval

Since the first bitcoin ETF was approved in January 2024, tens of billions have poured into the asset class. A year later, the BlackRock Investment Institute stated that giving bitcoin a 1% to 2% weighting would be a "reasonable range." Advisors and experts say bitcoin ETFs can provide diversification, but  widespread adoption may take time.

READ MORE: Crypto in client portfolios? Advisors on bitcoin, 1 year after ETF approval
Trump_hand
Pete Marovich/Bloomberg

Trump's changing tune on bitcoin

As recently as 2021, President Donald Trump was publicly skeptical about bitcoin.

But just three years later, he took to the campaign trail with a new pro-crypto attitude. And after his inauguration, he issued a digital assets executive order, which fulfilled some, but not all of his campaign promises.

Still, the price of bitcoin quickly shot up above $100,000 as optimism for the new term took hold.

READ MORE: Decoding the mixed crypto signals in Trump's new term
Bitcoin tumbled below $10,000 Wednesday, bringing its loss to more than 50% from a record set only a month ago.
Chris Ratcliffe/Bloomberg

A lack of understanding

Part of the lack of crypto adoption, at least for some advisors, may be education. Two-thirds of advisors say they don't have a solid understanding of digital assets and cryptocurrency, according to Financial Planning's August Financial Advisor Confidence Outlook (FACO).

READ MORE: Most advisors admit they don't fully understand — or manage — crypto
“The logical step once the bitcoin futures market exists is to reevaluate whether it’s suitable to refile the ETF” listing request, said Gabor Gurbacs, director of digital- asset strategy at VanEck.
Chris Ratcliffe/Bloomberg

Many advisors and few clients hold crypto

Financial Planning's September FACO found that half of advisors hold crypto themselves, but few of their clients do. Wild swings and a "mixed bag" of returns may be holding clients back. Of those with clients who hold crypto, about half say at least some have experienced notable losses from the asset.

READ MORE: Half of advisors hold crypto; client exposure remains low
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