A study of 500 mass affluent investors found that 83% believe commercial real estate is poised to outperform or equal the equity market’s returns.

Commercial real estate makes sense to this class of investors, says Kevin Hogan, CEO of the Investment Program Association -- the association of REIT and other similar product sponsors that commissioned the study. “It resonates with this investment group,” he says. “You realize the strength of the U.S. economy is predicated on commercial real estate."

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