A study by the Genocide Intervention Network, conducted with Bloomberg, has found that companies that invest in countries with poor human rights practices make bad investments, both financially as well as ethically.

''For years, investors could see the moral reason for taking action in Sudan but had a hard time locating a financially equivalent alternative in which to put their money,'' Adam Sterling, director of the Sudan project, told the International Herald Tribune. ''This study offers investors plenty of alternatives to being in Sudan.''

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