(Bloomberg) -- As Wal-Mart Stores Inc. faces a worker backlash over pay and working conditions, Swedish retailer Ikea Group is stepping up rewards to keep staff happy.

The flat-pack furniture chain said today it will contribute to the pension plans of employees who have been in their job for at least five years. The initiative follows this year’s introduction of a performance-driven bonus system as Ikea seeks to strengthen its credentials as an employer.

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