Meeting Distribution Challenges with Innovative Tech Solutions

Building a successful fund requires a distinguishable brand, an effective marketing strategy, and a commitment to distribution support.

With increased scrutiny from FINRA focused on advertising material review, Quasar Distributors has combined new advertising review technology solutions with our knowledgeable experts and comprehensive services to help support your firm's ongoing success.

New Solutions for an Evolving Industry

As the largest third party open-end mutual fund distribution services provider, Quasar has remained on the forefront of regulation and communication channel trends. Quasar is a FINRA member firm, providing distribution services to more than 150 fund families, over 500 portfolios, and 800 fund classes representing $290 billion in client assets.

Since the 2007 consolidation of the New York Stock Exchange, NYSE Regulation, Inc., and NASD to form FINRA, new rules and enforcement policies have created rapid evolution in the investment services industry. Due to the updates to FINRA Rule 2210, public appearances will be given increased scrutiny and social media review requirements have been highlighted. To help meet these new challenges and other expanded regulatory and client needs, Quasar has combined innovative technology with our management team's average experience of over 20 years with innovative technology offerings to create QuasarACCESS. This unique service solution combines the benefits of a web-based system with our knowledgeable compliance team to provide you with a comprehensive electronic processing solution.

Technology for Long-Term Success

Connecting your team with Quasar's advertising review staff of registered principals through a single portal allows us to seamlessly apply FINRA and SEC rules and provide feedback on submissions and questions. QuasarACCESS has created a common communication channel between clients, distributors, and regulators by offering clear statuses and instant email notifications on new developments.

By providing 24-hour access to the current submissions and a complete project history, QuasarACCESS helps ensure timely universal communication throughout firms. In addition to a highly organized overview of all activity, QuasarACCESS retains all records of your review, allowing you to confirm submission information against your own records.

Jim Schoenike serves as CEO and President of Quasar Distributors, LLC, a wholly owned subsidiary of U.S. Bancorp. Quasar is a FINRA member Broker/Dealer dedicated to underwriting and distributing mutual funds.Schoenike was instrumental in establishing Quasar Distributors, LLC in 2000.

To view the complete version of this Industry Commentary, visit the Mutual Fund Service Guide website at mmexecutive.com/mutual-fund-guide. Click on the Regulation/Compliance section.

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Mutual funds Compliance Money Management Executive
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