(Bloomberg) -- Asset managers face a new headache as rules aimed at making financial markets fairer and more transparent threaten their ability to sell investment funds into continental Europe.

The “more onerous” regulations may encourage the banks and insurers that distribute these products to limit the number of fund managers they deal with, according to Schroders. Under the MiFID II rules, which come into force next January, financial companies will have to document transactions in far more detail, raising concerns about a chilling effect on sales.

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