Calling its new product a desktop workstation, S&P said it would evaluate SMAs by providing risk analyses, firm overviews and analysis of investment styles. Over 250 money managers and 500 different SMA products will be classified and ranked by the SMA Evaluator.
Said S&P Managing Director Phil Edwards: "Standard & Poors Evaluator is designed to provide advisers with all of the information they need to make more informed investment decisions about separately managed accounts."
Prima Capital President Gib Watson said that with investor attention being pulled toward industry scandals, the new partnership between his company and S&P will add some "quality, independent research" for the SMA industry.