Professional women represent an immensely profitable opportunity for financial institutions, but the lifestyles of working and affluent women - whether married or single - call for a specialized approach to serving them.

Women accounted for 51% of all workers in high-paying management, professional and related occupations, according to a 2010 study by the U.S. Department of Labor. And they were projected to account for 51.2% of the increase in total labor force growth through 2018.

Register or login for access to this item and much more

All Financial Planning content is archived after seven days.

Community members receive:
  • All recent and archived articles
  • Conference offers and updates
  • A full menu of enewsletter options
  • Web seminars, white papers, ebooks

Don't have an account? Register for Free Unlimited Access