No matter how good generative artificial intelligence gets, consumers navigating the purchase of complex financial products will always demand the attention of expert human advisors.

The marketing technology firm's new drag-and-drop tool includes AI-powered tools for headline writing, image generation and calls to action for clients.

AdvisorFinder is introducing a new AI-powered content creator for wealth managers. But the fintech's founder says advisor expertise will be needed to tap into its true potential.

Banks are holding their fintech partners to a higher compliance standard as regulatory scrutiny of banking-as-a-service increases.

Titan Global Capital Management was charged with using misleading metrics in its advertising for more than a year.

A new iCapital study looks at the pain points and opportunities presented by weaving alts into client portfolios as individual access increases.

Clients — and financial advisors — should ask these three questions when asked to divulge their Social Security number.

Plus, former Vanguard CEO Bill McNabb's new gig; a new family planning tool for advisors; and Apex rolls out rebalancing updates.

The leader of the firm formerly known as Riskalyze talks about retaining legacy when taking on a new identity, and why 2023 was the right time to evolve.

Former financial advisor Adriel Tam aims to help the public and the industry understand each other better through the AdvisorCheck service.

The company has stepped back from certain custodial relationships that Ameritrade had offered to institutional clients.

Research firm J.D. Power discussed additional findings from its influential annual advisor satisfaction survey in a panel with industry leaders.

Plus, F2 Strategy gets a new office; AdvisorCheck gets a new boss; and Advisor360° rolls out new tech updates.

The firms are increasingly seeking to integrate generative artificial intelligence into their products, and banks are potentially interested customers. But such efforts are costly, the risks are high and "they want to make sure that they get it right," experts say.

The potential of large language models is vast — but so are the pitfalls if not used ethically and in accordance with industry regulations.

Secretary of the Commonwealth William F. Galvin says a probe into how firms are using AI isn't a condemnation of the tech but an acknowledgement of its potential impact.

Raise these queries to uncover potential sticking points before your advisory firm signs on the dotted line.

Artificial intelligence has come a long way. But when it comes to financial advice, studies show clients still prefer the human touch.

The company that provides services to 107,000 advisors posted financial results that meet estimates without breaking new ground.

Matchmaking services offer the promise of lead generation without the hassle of cold calling. But do they deliver?