Fund companies are planning to increase expenditures on distribution with technology being a driving factor.
This comes from Money Management Executive's distribution survey conducted earlier this year, showing areas of planned technology surges were client communication (73%), analytics (57%), social media/marketing (43%) and compliance (38%).
With technology spending among mutual fund and ETF providers showing no signs of slowing down, our newest survey specifically focused on technology among mutual fund and ETF providers will delve into top spending and cost-cutting priorities, new initiatives and ideas to increase efficiency, among other topics.
Responses to this survey will be held in strict confidence. To ensure the confidentiality of responses, we have retained the services of an independent research organization Lodestar Research. Upon completion, your survey responses will be transmitted directly to Lodestar for tabulation.
The deadline to complete the survey is June 9. Survey results will be presented in the June 30 issue of Money Management Executive.