At its annual meeting before registered investment advisers and brokers, Fidelity admitted it fell short of its own expectations in working with them during this turbulent time, Investment News reports. Yet, executives vowed that they will increase contact, and, in turn, asked advisers to increase their contact with investors, to restore their confidence in the markets.

“It’s tough to talk to clients,” said Charles Goldman, president of the institutional products group at Fidelity. “At Fidelity, we haven’t done as good a job as we could. Getting out to you is a challenge.”

Fidelity is also working to improve services, including the possibility of adding low minimum investment requirements to its alternatives platform. Fidelity is also improving the security on its adviser and broker platforms.

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