Survey Shows Investors Less Concerned About Web Investing

Investors are becoming less leery of privacy and security concerns when they invest via the Internet, according to a study released today by American Century.

The American Century Internet Adoption Study, which has been conducted by Kansas City fund provider American Century for the past six years, shows that 26% of those surveyed worry about the security and privacy of their transactions on the Web, down from 39% in 2000.

In addition, the company said that only 4% were concerned about the reliability of conducting such transactions through a Web site, compared to 14% in the study’s first year. And nearly 23% said they have used the Web to buy or sell mutual funds and stocks.

Seventy-one percent said they had access to the Web, a substantial increase from 1996 when only 18% of investors said they could access the Internet.

The survey questioned 250 mutual fund investors who were at least 25 years old and make most or some of their household’s financial decisions.

For reprint and licensing requests for this article, click here.
Money Management Executive
MORE FROM FINANCIAL PLANNING